Users will soon have a fresh option that enables them to cut down on the quantity of AI-created content appearing in their timelines. This step comes as the platform announced that it currently hosts in excess of 1 billion content made with AI.
Testing and Rollout
The new functionality is in a pilot phase over the following weeks before a full-scale launch. This shift coincides with a increase in AI-generated material, driven by recent video-generation tools.
AI Content on Other Platforms
It has been noted that approximately a tenth of the fastest-growing video streams on a popular video site exclusively feature AI-generated videos. A significant portion of this output is deemed low-quality AI content, a term for poor-quality, factory-style content that is frequently illogical or dreamlike.
Based on user feedback that a lot of users appreciate content made with AI tools, from AI artwork to science explainers, and we want to give people the power to increase or decrease of that, based on their own likes,” said a spokesperson.
AI on the Platform
The platform shared that there are currently over a billion videos on its service tagged as artificially created. In total, over 100 million videos are submitted to the platform daily, making AI-generated material a limited percentage of its overall inventory.
How to Adjust Settings
Users will be capable of decrease or raise the volume of AI-generated videos they see by using the “manage topic” setting in the application and choosing AI-made media. Further subjects that can already be modified under the filter include politics, fashion, beauty, and dance.
Platform Guidelines
The platform’s guidelines oblige content makers to identify convincing AI-generated content, and it bans malicious fake videos of well-known individuals or crisis events. Any authentic-looking AI video that is without a tag can be taken down under its community policies.
Additionally, the platform will henceforth attach an artificially created tag to content produced via its proprietary AI systems, or flagged by an industry-wide initiative for recognizing artificial media. This measure is intended to deter users from seeking to bypass the tagging system.
AI Literacy Programs
TikTok is also launching a $2m educational fund for professionals and groups to create informative material about responsible artificial intelligence. This project will benefit non-profit groups dedicated to educating computer science.
Content Safety Approach
TikTok has defended its content review process, amid controversy over proposals to lay off a large number of content moderators in the UK. It is set to eliminate a significant number of roles in its user protection department in its British office, with worker representatives and online safety experts expressing worry that humans are being replaced by automated systems.
A company official stated that staff-based oversight would remain essential, but automated tools can protect employees by removing the most harmful content ahead of it gets reviewed by humans. TikTok reported a significant reduction in shocking and graphic content handled by safety staff over the previous year due to reliance on its automated systems.
We believe it is crucial to integrate staff and AI to ensure user safety,” she said. “We’ll have staff as part of that process, but we further consider it’s very important to reduce exposure to unsafe media as rapidly, which is why a lot of the machine support is making a difference operate efficiently.”